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"Can Nostr attract the creator economy without ad money flowing?" We currently have a sharecropper situation online. Sharecropper definition: 1. A tenant farmer who gives a share of the crops raised to the landlord in lieu of rent. 2. A person who enters an agreement with a land owner to farm the land and then pay a portion (share) of the produce as rent. One who sharecrops. 3. Small farmers and tenants. The big platforms pretend like they own all the land and they generously allow serfs to farm. They conditioned people to believe all they have to do is put content on a platform and they can make a living. Creators need to change that paradigm for themselves in order for them to come to nostr. They'd have to produce something they can sell on their own website and then use nostr as one of many tools to drive traffic, and hopefully sales, to their site. Pros: less permissioned higher potential upside Cons: less certainty more work (probably?) So creators wouldn't get ad revenue but they can make a living. Nostr examples: @npub15879...kv0n @npub15j25...dz4u @SoapMiner
I think that advertisement on Nostr (if it scales accordingly) is going to be really different from normie social media advertisement. It is without a doub going to be more ethical and there will be more power in the hands of the consumer/user than in the hands of the investor/advertiser. Which can be a good thing, but not for every brand I imagine. πŸ’œ
Advertising could work well if the incentive is there for the user to read the advertisement. Ie instead of the advertiser paying the platform to splay the ad and expose the user to it, how about they pay the user that read the ad some sats. I think this could transform ads but on a long enough timeline it could transform companies themselves because if you’re paying people to check out your product or service, it better be good.
I'd say it can work if that someone put some work in effective non intrusive self advertising. Good products will be recommended to others by the costumers and that's how it should be. I'm sick of endless adds on the internet and I'm probably not alone not give a damn about the ads anymore. The recipe is good quality products always sell themselves. Even on Nostr where it's recommended by your web of trust circle.
The beautiful thing about Nostr is there’s a place for everything here. Anything that can be built will be built and anything that people want will eventually be made. I think the creators will come slowly but surely as people are tired of playing someone else’s game to get views and ad revenue. There’s something on Nostr for everyone and it’s only a matter of time until they find it.