Jon

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Jon
🛡️ BitJon@primal.net
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Bitcoin advocate | No nonsense | Exploring the lighting network.
In this time of shakedown, I want to share my 10 rules for Bitcoin. The principle is treating Bitcoin like land in cyberspace. Just like you don’t flip property or gold every now and then, the same principle should apply to a harder and more liquid asset like Bitcoin. 1. Bitcoin is strategic and not speculative Treat it as long-term reserve capital, not a trading position. It sits in the “hard asset” bucket of my balance sheet, not in the “investment ideas” bucket. 2. Adopt a multi-decade time horizon Like real estate property or even gold, value is realised in cycles. Checking thr price 10+ time a day doesn’t cut it. The minimum mindset is 10+ years, ideally multi generational. 3. Secure it just like I secure physical property. I self custody. Have a succession plan in place and well documented recovery. 4. Avoid leverage I have learned this the hard way with property. And we’ve seen over and over how leveral on bitcoin can wipe out your wealth in hours. 5. Measure in Bitcoin, not Fiat No mattet the price, my bitcoin number will always go up. Everything else is measured against bitcoin. 6. Automate accumulation I increase the automated buys in weak markwts and decrease during extreme greed. 7. Hold through volatility I avoid checking the faily fluctuations and price (as hard as it can be some times). Imagine checking daily or even monthly the price of an apartment. We shouldn’t be treating Bitcoin any different. 8. Integrate it into a hard asset strategy This makes all the difference. Unlike land, art, jewelry, gold, property, productive equity, Bitcoin is borderless, perfectly liquid, with zero storage cost. Bitcoin sits on top in terms of “investment” priority. I treat it as such whenever I have spare capital. 9. Don’t chase yield but use it as protection against a system risk Most will dosagree but in my opinion yield chase is a corrupt DeFi gimmick. Bitcoin YoY 30% expected growth is my safe heaven. 10. Build infrastructure around it like I would for property Property requires insurance, legal structuring, tax strategy, estate planning, etc. etc. For Bitcoin I have defined the ownership structure, understood tax treatment, built reporting system and treat it as a personal treasury rather than a mere investment product.
Everyone’s chasing ‘passive income’ like it’s some secret hack. Rental properties, dropshipping, YouTube channels… none of it is truly passive. Bitcoin is. It compounds quietly, 24/7, without tenants, algorithms, or ad revenue. The sooner people realise this, the freer they’ll be.
When people tell me the can’t afford to buy a house they have all my sympathy. When the same people complain about the price of Bitcoin, I realise they just want to excuse themselves rather than build wealth.
Bitcoin adoption: the past 48 hours in focus The last two days have been rich with developments that push Bitcoin further into the corporate and national mainstream. On 21 August, Hong Kong-listed DDC Enterprise added another 100 BTC to its treasury at an average price of just over USD 104,000, bringing its total holdings to 688 BTC. The purchase may appear modest compared with the larger treasury players, but it underscores a steady corporate pattern: disciplined accumulation at strategic levels rather than headline-grabbing bets. A day later, adoption momentum accelerated across Asia. AsiaStrategy, newly rebranded from Top Win International and listed on Nasdaq, announced it will begin accepting Bitcoin payments for luxury watch purchases. The move signals how retail and lifestyle brands are warming to Bitcoin not only as an asset but also as a payment rail that aligns with their global customer base. In Hong Kong, Ming Shing Group Holdings made a bolder statement, entering into an agreement to purchase 4,250 BTC—roughly USD 483 million at recent prices. This represents one of the larger institutional-scale acquisitions seen in the region, a sign that corporate demand in Asia is stepping up. National initiatives are also coming into sharper focus. Thailand launched its TouristDigiPay pilot, an 18-month programme that enables foreign visitors to convert digital assets into baht through regulated e-wallets and QR payments. The scheme is designed to channel an estimated USD 15 billion in tourism revenue back into the economy without requiring local merchants to handle crypto directly. Perhaps the most striking report comes from the Philippines, where the central bank is said to be preparing to integrate up to 10,000 BTC—valued around USD 500 million—into its foreign reserves. If confirmed, this would mark a significant moment in sovereign adoption, moving Bitcoin from corporate balance sheets into the sphere of national monetary strategy. Together, these moves reflect a diverse pattern: corporate treasuries continuing to stack, retail brands experimenting with acceptance, institutional players in Asia making large-scale commitments, and governments exploring Bitcoin’s role at a national level. The pace of adoption may not always make global headlines, but the trend is unmistakable.