3 marketing split-test mistakes that waste your time & budget:
Testing minor variables (button colors) vs needle movers (headline or price)
Not running enough traffic for statistical significance
Setting up tests without defining your success metric first
I've done each of these myself the last 16 years. Avoid 'em!
Ryan Colby
Ryan Colby
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Email & Social Conversion Ghostwriter for Bitcoin Apps | I create Educational Email Courses & X content to automate user growth and orange pill the world. βΏπ
Restore the soul of writing
Replace AI slop with a fresh Bic and a clean sheet of paper βοΈ
TCP/IP didnβt need a marketing team.
Bitcoin doesnβt either.
Companies that first used TCP/IP did need marketing.
Bitcoin companies do too.
Create value. Stack sats.
Create value. Stack sats.
Create value. Stack sats.
Regardless of fiat interest rates.
Regardless of fiat price action.
This is the way. π«‘
My Christmas list:
1. More Jesus
2. More family & friends
3. More sats
Ho! Ho! HODL!