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Sup NOSTR - I got a BIG experiment started and I want your help! I think in order to take on traditional social media, we have to play a bit of offense on their home turf. @fiatjaf has been kind enough to send me some sats to run a trial Facebook + Instagram marketing campaign on my NOSTR 60s short (link in comments of this post) to see if we can get some data on who tracks best to the appeal of NOSTR. image A few notes: 1. Since I can only specify one URL for the campaign, and the fewest steps possible is generally the best route for ad conversion, I have linked to the Plebstr client's main website (plebstr.com). There are some other amazing guides and resources for getting started with NOSTR but this one to me felt like it had the biggest appeal and quickest pathway to getting a new NOSTR user from FB/Insta. Open to other suggestions.

Replies (4)

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Your videos are great and this is a really interesting experiment! For a small budget campaign, since the videos are in english, I would set this language as filter to avoid wasting impressions in low conversion segments. The landing page is a critical point, plebstr.com is good but it is just one app, and not open source (right?); we would need a captivating but simple landing page that could offer both a direct conversion goal (download an app, use a web client) and more generic informations for different kind of users (developers, content creators, business, etc). I cannot think of any resource that can fully meet these requirements; a good prototype might be
futureinternet.io
futureinternet.io
The future of the internet is decentralized and you are in control.
. Ideally the landing page should include the video itself and propose an easy way to share it outside the fb/instagram garden.
↩ replying to daniele
These are great suggestions! Gonna lock it down to English. I like the getnostr.xyz homepage - I think that's what needed most, a simple, linear page to walk people through learning about it as an open protocol. But I almost want to push people towards one or two options rather than give them a dozen for clients... I get that it is against the "spirit" of NOSTR but from a conversion standpoint having to make a decision on what client to use based on a few little icons is daunting/would turn most off. It'd be cool if there was a page similar to this that ranked clients based on user reviews (I also get that would trend towards consolidation, but maybe a simple explainer that says "your NSEC/NPUB travels with you - you're never forced to use one client" would help with this?)