And how can I forget: personalized WoT turns the legacy monetization model on its head. No longer will you give your data away to big tech for free. You can give it away if you want, OR you can sell it for micropayments. I’ll be willing to pay you a few says for your restaurant review if my grapevine tells me with a high degree of confidence that you’re not a bot, if your previous restaurants have been helpful and in good faith, etc.
But I’m not going to pay anyone for anything unless I am ***VERY*** confident in the information my WoT is feeding to me. And I probably won’t have the requisite confidence without the features in my previous note: personalization of preferences, privacy, and provably inviolable control over the trust calculations. Brainstorm will provide all of these.