"Focus on flows and relationships, not products or services." An argument for systems thinking instead of design thinking or breakthrough innovation. [werd.io/why-you-need...](
Ben Werdmuller
Why You Need Systems Thinking Now
"Focus on flows and relationships, not products or services." An argument for systems thinking instead of design thinking or breakthrough innovation.
 ) [Why You Need Systems Thinking ...](
Ben Werdmuller
Why You Need Systems Thinking Now
"Focus on flows and relationships, not products or services." An argument for systems thinking instead of design thinking or breakthrough innovation.
 )
Do you wonder what the future of newsroom technology looks like? Or how technology is used behind the scenes? I've spent 15+ years inside media startups and major newsrooms. Ask me anything. [werd.io/ask-a-newsro...](
Ben Werdmuller
Ask a newsroom technology leader
From startup CTO to newsroom leader: Ask me anything.
 ) [Ask a newsroom technology lead...](
Ben Werdmuller
Ask a newsroom technology leader
From startup CTO to newsroom leader: Ask me anything.
 )
On bridging between networks vs cross-posting: "They’re similar, but they’re different in some important ways. Notably, bridging results in more unified conversations, while cross-posted conversations are more fragmented." That's why Bridgy Fed's approach is so interesting - and, imo, important. [Bridging vs cross-posting](
A New Social
Bridging vs cross-posting
When we talk about what we do here, one topic that comes up often is bridging vs cross-posting. They’ve both been around for a long time, and the...
 )
I hate this. It’s going through the motions of doing something very human and important; simulating the output when the remembering, the loving, the process of memorializing a person is the value of the thing. RE:
Bluesky Social
Drew Harwell (@drewharwell.com)
New: A few weeks ago, when my father-in-law died, the funeral home asked if we wanted to use AI to write his obituary. So I dug into it and found t...
 View quoted note β†’
What if public networks became a platform for communities to create their own local media, not just consume it? After the federal funding cuts, here's one idea for rebuilding NPR and PBS around community co-creation, open platforms, and human-centered, prototype-driven design. [If I ran NPR and PBS](
Ben Werdmuller
If I ran NPR and PBS
Building community-driven public media for the post-federal funding era.
 )
Realizing I don't like "human in the loop" as a construct because it doesn't specify the center of gravity. It's got to be "human in control".
"Substack's One Weird Marketing Trick was leveraging the economic interests of traditional media employees against their publishers to get positive "earned media"." [www.atvbt.com/substacks-se...](
Atoms vs Bits
Substack's Secret
just one guy's opinion
 ) [Substack's Secret](
Atoms vs Bits
Substack's Secret
just one guy's opinion
 )
Ten years ago, Google crawled two pages for every visitor it sent to a publisher. Today, Anthropic crawls 60,000. [www.axios.com/2025/06/19/a...](https://www.axios.com/2025/06/19/ai-search-traffic-publishers ) [axios.com/2025/06/19/ai-...](https://www.axios.com/2025/06/19/ai-search-traffic-publishers )
People trust people more than brands. What if we rebuilt newsrooms around that truth? Here's a thought experiment: a semi-decentralized model where journalists own their audience, keep most of their revenue, and still get legal, editorial, and platform support. [When people trust humans more ...](
Ben Werdmuller
When people trust humans more than brands: the incubator newsroom
How we might rebuild journalism from the ground up by rethinking what a newsroom is.
 )
What is open source? How did it develop? How does it succeed and where does it fall short of its potential? An updated look at the movement: [werd.io/what-is-open...](
Ben Werdmuller
What is open source?
Why the idealistic promise of collaborative software often falls short of its potential.
 ) [What is open source?](
Ben Werdmuller
What is open source?
Why the idealistic promise of collaborative software often falls short of its potential.
 )