Starting to have dreams about my dependence and usage of AI, I lose connectivity, and I start to panic, remember when Superman gave up his powers to be with Lois Lane? That’s how I feel about losing AI
I really hope we see the demise of the MSTR moon boys and other Bitcoin treasury influencers sooner than later so we can start to re-embrace proof of work Again.
Legs & Bitcoin: Business Plan 1. Executive Summary Legs & Bitcoin is a hybrid fitness and financial empowerment company that blends hard work in the gym with rewards in Bitcoin (sats). Our ethos: “Nothing good comes easy.” Members earn Bitcoin by showing consistent effort, discipline, and measurable results. With enough dedication, members can offset or even surpass their monthly membership cost through performance-based rewards. ⸻ 2. Mission & Vision • Mission: To create a gym culture that rewards resilience, discipline, and hard work—both physically and financially. • Vision: To become the first global fitness brand that turns sweat equity into digital sovereignty by rewarding gym performance with Bitcoin. ⸻ 3. Value Proposition Unlike traditional gyms that monetize memberships regardless of effort, Legs & Bitcoin flips the model: • Proof-of-Workouts: Track progress, consistency, and milestones via wearable devices and gym check-ins. • Earn Sats: Members earn Bitcoin payouts tied to their effort, milestones, and streaks. • Win Back Membership: Those who grind consistently can recoup their fees, creating a loop of motivation and self-sovereignty. ⸻ 4. Business Model • Revenue Streams: 1. Monthly Membership Fees ($50–$150 tiered). 2. Sponsorships from Bitcoin companies and fitness brands. 3. Branded merchandise (clothing, supplements, gear). 4. Premium coaching and training packages. 5. Bitcoin-powered competitions and events. • Costs: • Gym equipment & leases. • Reward pool (sats allocated monthly). • Technology platform (wearable integration + Bitcoin payouts). • Staff, trainers, and operations. ⸻ 5. Target Market • Primary: Millennials and Gen Z fitness enthusiasts who value Bitcoin and decentralized finance. • Secondary: Athletes, entrepreneurs, and tech-forward professionals looking for motivation and a gym with unique perks. ⸻ 6. Technology & Operations • App Integration: Members track workouts and sync with the gym system. • Bitcoin Rewards Engine: Automatically dispenses sats to users’ Lightning wallets. • Gamification: Leaderboards, streak bonuses, and challenge payouts. • Security: Cold storage reserves, daily Lightning withdrawals, and transparent proof-of-rewards. ⸻ 7. Marketing Strategy • Brand Story: Position Legs & Bitcoin as the place where hustle pays. • Community Building: Bitcoin meetups, gym challenges, seminars. • Social Media: Snarky motivational content, fitness-Bitcoin memes. • Ambassadors: Bitcoin influencers and fitness athletes. ⸻ 8. Growth Strategy • Phase 1: Flagship gym (pilot location). • Phase 2: Expand to major Bitcoin-friendly cities (Miami, Austin, Nashville). • Phase 3: Franchise globally, supported by the Legs & Bitcoin app. • Phase 4: Online coaching + sats rewards system for remote members. ⸻ 9. Financial Outlook • Initial Capital Needs: $1M–$3M (equipment, location, reward pool, app development). • Projected Break-Even: 18–24 months. • ROI Drivers: Membership retention, sponsor partnerships, merchandise margins. ⸻ 10. Ethos & Culture “Nothing Good Comes Easy” isn’t just a tagline—it’s the DNA. Members embrace proof-of-work, sweat equity, and sovereignty. The grind is rewarded not just in muscle, but in Bitcoin.
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I’m enjoying doing nothing today.
I promise this will be my last post on this subject, if this doesn’t get to the point, I don’t know what will, let me know if you would like an accompanying cartoon. Owning #Bitcoin is being in bed with the real thing, Hot and messy. Owning a company that owns #Bitcoin is jerking off to a picture of the guy who got there first.
Was a victim to a mining scam called Hashflare in 2018, I got a notification from DOJ. Started getting information on the case using ChatGPT, were you aware ChatGPT will check websites on your behalf for instructions? image
I remember when I first heard influencers I respected talk about MNAV and days to cover when trying to convince plebs of the attributes to investing in Bitcoin treasury companies, my initial simpleton thought was I’m going to pay you a Multiple so you can get me to 1 and we are going to consider that yield? I thought about it, bounced it off a Few people I respected and started to dilute myself of MSTR and convert to IBIT and HODL.