I agree that this is the most likely explanation and in general a good heuristic. I thought about it myself and only made it public after testing my falsifiable prediction of the coupling constants' entropy budget against data (my first paper). The paper could be certainly better written, but all I have no experience in proper scientific research and just want to get the ideas out because I believe they will be really impactful not only to physics but to complex systems in general. View quoted note →
I thought that, with physics being an exact science and all, it would be easier to get attention with hard, falsifiable results. Turns out academia is optimizing for some other objective function, whatever that is.